New NHL collection celebrates the Gateway Arch, Mississippi River and the city that lives and breathes Blues hockey
ST. LOUIS, MO. – Blues hockey is more than a team in St. Louis; it’s part of the city’s identity. Rally House is giving fans a new way to celebrate that connection with the introduction of the NHL’s Hometown Remix collection, featuring a special-edition St. Louis Blues design inspired by the city’s iconic landmarks, history and culture.
The St. Louis Blues Hometown Remix jersey pays tribute to the Gateway Arch and the Mississippi River, two defining features of the city. Inspired by the dark waters of the Mississippi, the jersey features black as its primary color, bringing a bold new look to the Blues’ identity. The crest updates a beloved team mark with three river wave lines, while debossed wave patterns along the sleeves represent the flow and energy of the city. Additional details continue the connection to St. Louis, with the hem design framing the city name from beneath the iconic Gateway Arch. Numbers and lettering feature a new beveled appearance inspired by the Arch’s metallic finish, bringing the design together through details that celebrate the city’s landmarks and identity.
As part of the NHL’s first-ever Hometown Remix program for the 2026-27 season, the collection celebrates the unique culture and identity of all 32 NHL markets. Rally House will carry the new St. Louis Blues collection, including jerseys, long- and short-sleeve T-shirts, sweatshirts, hoodies and hats.
Fans can shop the St. Louis Blues Hometown Remix collection at participating Rally House locations and online at RallyHouse.com. Customers can also explore the full range of St. Louis Blues products online at www.rallyhouse.com, and stay connected through Facebook, Instagram, TikTok, and X for the latest updates and promotions.
About Rally House
Rally House is a family-owned retail company offering a wide selection of apparel, hats, gifts, and home décor representing local NCAA, NFL, MLB, NBA, NHL, MLS, and MiLB teams, along with locally inspired apparel, gifts, and food items. Rally House operates 335 locations across 31 states.
