SALT LAKE CITY – Rally House is excited to announce the official opening of Rally House at 4th South, the company’s first-ever location in Utah. Conveniently located in The Family Center at East Downtown at the intersection of 400 South and 700 East, the new store will give sports fans across the Salt Lake Valley a premier destination for officially licensed apparel, gifts, collectibles, and local merchandise.
Rally House 4th South officially opened for business today, August 12, 2026. To celebrate the opening, Rally House will host a weekend of grand opening festivities. Media are invited to attend the ribbon cutting ceremony to capture the excitement of the new store.
Friday, August 14
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- Ribbon Cutting Ceremony at 10:00am
- Red Hanger Hunt (All Day) Five (5) red hangers will be hidden throughout the store. Customers who find a red hanger will receive a $50 Rally House gift card.
Saturday, August 15
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- Free custom embroidery with the purchase of a Utah tote bag from 11:00am-3:00pm while supplies last
Customers can explore the full range of products online at www.rallyhouse.com, and stay connected through Facebook, Instagram, TikTok, and X for the latest updates and promotions. For those interested in joining the Rally House team, career opportunities are available on the company’s website.
About Rally House
Rally House is a family-owned retail company, offering a wide selection of apparel, hats, gifts, and home décor representing local NCAA, NFL, MLB, NBA, NHL, MLS, and MiLB teams, along with locally inspired apparel, gifts, and food items. Rally House operates more than 320 locations across 30 states and is excited to open its first in Utah.
